NETTING IT OUT

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SMB Research’s Top 20 Favorite Reads of 2010

What was the best SMB or technology-related piece you read this past year?

When we at SMB Research started talking a few weeks ago about what we thought were some of the most interesting and valuable articles from 2010, we realized that once again this year there has been a great deal of very good (however you define this) research and writing. If you struggle to find the time to read to read everything that deserves your attention, we share your pain.

To help you out, SMB Research decided to take a look back at some of what has been written and published this past year, and to identify some of our favorite reads.

SMB Research’s Top 20 Favorite Reads, 2010:

(in chronological order)

Title Author Date Category
ERP Part Two – The Economics of Selling ERP Ann Grackin, ChainLink Research December 14, 2010 ERP
Framework: The Social Media ROI Pyramid Jeremiah Owyang, Altimeter Group December 13, 2010 CRM and Social Media
What’s you Plan for 2025? / A perspective on tomorrow’s high-performance manufacturing firms John Ferreira, Accenture, and Stephen Laaper, Accenture November 23, 2010 Manufacturing
Targeting the ‘M’ in SMB Hailey Lynn McKeefry, on ChannelPro-SMB November 5, 2010 Strategy & Planning
Forrester Research: Making IT work in small and mid sized firms Tim Harmon, Forrester Research on ComputerWeekly.com November 1, 2010 IT Trends
5 Reasons Why Small Businesses Should Care about Sustainability Kathy Miller Perkins, Miller Consultants, Inc, on GreenBiz.com October 13, 2010 Supply Chain
Global Survey of Supply Chain Progress (8th Annual) Computer Sciences Corporation October 7, 2010 Supply Chain
Gartner’s “IT Debt” Scare Vinnie Mirchandani, at deal architect September 26, 2010 IT Trends
10 Metrics for a New CIO Chris Curran, Principle, Diamond Advisory Services, at CIO Dashboard September 17, 2010 IT Trends
Alarming IT data points Vinnie Mirchandani, at deal architect August 26, 2010 IT Trends
The 2010 Social Business Landscape Dion Hinchcliffe, Dachis Group August 12, 2010 IT Trends
Reaching SMBs Through SMB Communities Tim Harmon, Forrester Research, on Tim Harmon’s
Blog
July 30, 2010 CRM and Social Media
Research Report: Microsoft Partners – Before Adopting Azure, Understand the 12 Benefits And Risks R “Ray” Wang, Constellation Research, Inc., at A Software Insider’s Point of View July 11, 2010 Cloud
How Sales Complexity impacts your Startup’s Viability David Skok, Matrix Partners, on For Entrepreneurs April 1, 2010 Strategy & Planning
Tuesday’s Tip: Understanding The Many Flavors of Cloud Computing and SaaS R “Ray” Wang, Constellation Research, Inc., at A Software Insider’s Point of View March 22, 2010 Cloud
Altimeter Report: The 18 Use Cases of Social CRM, The New Rules of Relationship Management Charlene Li, Altimeter Group March 5, 2010 CRM and Social Media
Ten emerging Enterprise 2.0 technologies to watch Dion Hinchcliffe, Dachis Group, on ZDNet February 22, 2010 Enterprise 2.0
SaaS Metrics – A Guide to Measuring and Improving What Matters David Skok, Matrix Partners, on For Entrepreneurs February 17, 2010 Cloud
Top 10 Emerging SMB Technologies Mike Vizard, at CTOEdge February 3, 2010 IT Trends
Ten Things a Modern Website Should Do Sam Wettling, Launch Interactive Media January 14, 2010 CRM and Social Media

To compile this list, each of us (Miles and Bob) compiled a long list of SMB- and technology-related pieces that we found to be both well-written and to generally meet the following standards:

Crisp and clear – providing insight with clarity, precision, and occasionally passion.
High signal-to-noise ratio – that is, showing exceptional respect for the reader’s time investment.
Digestible – not too short or too long.
Vendor-agnostic – Focusing more on ideas rather than on any specific vendor (for the most part.)
Credible, & Authoritative – Written by, and with, a reputable and credible voice.
Accessible by you – not requiring a paid fee to access.

We looked through the hundreds of sources and voices that we follow, and looked most closely at perhaps a couple of hundred of the innumerable SMB- and/or technology-related articles, blog posts, and other pieces of writing from 2010.

After identifying some 100 of a long list of articles, blog posts, and other writings, we used a simple scoring method to independently identify the 20 or so pieces that we respectively felt were our ‘favorite of favorites’ for their substance, quality, and crispness. The list above is a reconciliation of our respective favorite reads.

To read more about what SMB Research is researching, writing, and reading, visit SMB Research’s website and The SMB Research Blog.

January 5, 2011 - Posted by | Business, Technology | , , , , , , , ,

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